Only a nine-year-old could dream that a lemonade stand could end child slavery. Her name is Vivienne Harr, and when she saw a photo of two Nepal boys working as slaves, she decided to start a lemonade stand to raise money to free them. She called her venture “Make a Stand.” With a little help from her family and father in social media, within 6 months she raised enough to donate $101,320 to anti-slavery group “Not For Sale,” enough to free 500 slaves. But she didn’t stop. She vowed to keep her lemonade stand open for 365 days, rain or shine, and use the proceeds to start a lemonade company to sell more lemonade and from the profits free more slaves. In that time (one year), she raised nearly $1,000,000 to establish Make A Stand, Inc. SPC, as a social purpose business.
In June of last year, at Molsberry Market in Santa Rosa, Vivienne announced “Make a Stand Lemonade,” a Social Purpose Company establishing West Coast distribution at over 70 retail locations in California, Oregon and Washington, including Mollie Stone’s, Andronicos, and Real Foods Co.
Vivienne continues to attract support for her cause in many forms. For the past few months she has been followed by a film crew from Emmy Award winning Stillmotion Originals of Portland, Oregon in the making of a feature length documentary called #standwithme. Listen to Miriam’s interview with Grant Peele, Creative Director here.
The crew followed Vivienne’s lemonade stand to Oklahoma recently when she made a stand for the victims of the tornadoes. In August, Vivienne journeyed to Nepal with humanitarian photographer Lisa Kristine to meet the boys from the photo.
“What we are witnessing is the beginning of the end of child slavery, led by a child,” said Patrick Moreau, Director of #standwithme. “We will be known as the generation that set it all in motion!”